How to Make $100k as a Graphic Designer (Whiteboard)

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Why do talented graphic designers stay broke while mediocre ones thrive?

In this AdobeMAX session (Day 3, Session 2), Chris breaks down his simple whiteboard formula for making $100K+ as a creative.

Watch as he transforms a struggling designer's business model from chasing $4K one-off projects to building a $350K system that clients happily pay for.

The formula is surprisingly simple: $12K per month × 10 months ÷ 3 clients = $4K per project.

But the secret isn't just math—it's shifting from selling design services to selling business results.

Through live coaching with a real graphic designer, Chris reveals his exact framework for making clients HAPPY to pay premium rates—without working harder.

Thank you, @Adobe for having us.
https://www.adobe.com/max.html

This conversation is for you if:
You struggle to convince clients your design services are worth $4K+
Clients see your work as an expense rather than an investment
You're tired of constantly hunting for new design projects
Your graphic design income has plateaued despite working harder
You want to build a more stable, predictable income from your creative skills

In This Episode:
0:00 Intro
0:49 Business Crossroads
6:02 Mapping Your Growth
6:45 The Entrepreneur Disease
9:24 Entrepreneurship vs. Job
22:01 The 6-Figure Formula
31:48 Sell Results, Not Services
36:01 The Subscription Shift
48:03 Scale Your Business
55:24 The Game-Changing Question
1:01:24 Struggling vs. Successful Entrepreneurs
1:07:02 Build Your Network
1:11:57 Cracking the Success Code
1:14:10 Outro

#creativeentrepreneur #entrepreneur #businessmodel #subscriptionmodel #valuebasedselling #scalingbusiness #businessgrowth #salesstrategy #clientvalue #businessframework #adobemax #selling #valueselling #makemoremoney #knowyourworth #clientcommunication

Resources Mentioned:
"Seven Strategies for Wealth and Happiness" by Jim Rohn
"Socratic Selling" by Kevin Daley
"The 1-Page Marketing Plan” by Allan Dib
"The Four Agreements" by Don Miguel Ruiz

Connect with Chris:
Instagram: https://www.instagram.com/thechrisdo
LinkedIn: https://www.linkedin.com/in/thechrisdo/
Website: https://thefutur.com/
X: https://x.com/theChrisDo

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The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro

The Futur Podcast:
https://thefutur.com/podcast

Recommended books, tools, music, resources, typefaces u0026 more:
https://thefutur.com/recommendations

Music by Epidemic Sound:
http://share.epidemicsound.com/thefutur

We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105

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—
Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca u0026 @Tascastudios

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