Pricing Strategy for Creatives: How to Charge MORE | D1SESSION 1 Full

Tired of feeling underpaid and undervalued for your creative work?

In this Adobe MAX session, Chris dives deep into the mindset and strategies that transform how you see your worth and how clients perceive you.

From breaking the cycle of undervaluing your skills to setting boundaries and charging premium rates, this talk is packed with actionable insights for creative professionals.

What You’ll Learn:
Why clients need your skills more than you need their money
The risk-reward relationship that drives pricing strategy
How to transform from order-taker to the prize
Setting boundaries to build confidence and earn respect

In This Episode:
0:00 Intro
0:56 Mindset Transformations
9:59 Victim Mentality
12:30 Confidence
16:10 Self-Doubt u0026 Resentment
21:56 Reframing Beliefs
25:00 Be the “Prize”
32:18 Simple Communication
48:23 The Power of Belief
56:39 How to Charge Your Worth

In this raw, interactive session, Chris challenges creatives to stop undervaluing themselves and shows exactly how understanding business risk transforms your ability to charge premium rates.

#creativebusiness #valuebasedpricing #pricingstrategy #adobemax #businessstrategy

Connect with Chris:
Instagram: https://www.instagram.com/thechrisdo
LinkedIn: https://www.linkedin.com/in/thechrisdo/
Website: https://thefutur.com/
X: https://x.com/theChrisDo

Get access to more for FREE here: https://thefutur.com/free-resources

Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
https://thefutur.com/accelerator

Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:
https://thefutur.com/pro

Other Courses, Templates, and Tools:
https://thefutur.com/shop

The Futur Podcast:
https://thefutur.com/podcast

Recommended books, tools, music, resources, typefaces u0026 more:
https://thefutur.com/recommendations

We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105

*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
—
Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca

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