The Honest Way to Make Money — Adobe MAX Miami
Video
Video Description
https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog/join
Tired of hearing “raise your rates” without knowing how to back it up?
Do you feel stuck, constantly doubting if your work is good enough or if clients will see the value in what you deliver?
In this Adobe MAX session (Day 1 Session 2), Chris unpacks the hard truths about pricing, value, and integrity, sharing practical strategies to help you confidently charge what you’re worth, while building trust with your clients.
This conversation is for you if:
🎯 You constantly second-guess your pricing or feel guilty about charging more.
🛠 You’re stuck comparing yourself to “better” creatives and wondering if you measure up.
💼 You’ve struggled to explain the value of your work to clients.
🚀 You’re ready to move past self-doubt u0026 build a business rooted in trust and integrity.
In this episode:
00:42 The Abundance Mindset
04:26 The Cost of Poor Work
06:43 The Dangers of Comparison
12:19 Deliver More Value
15:41 The Guilt of Undercharging
34:06 The Hammer Analogy
46:29 Value-Based Pricing
51:50 Measuring Success
1:09:54 The Customer Journey
1:15:00 Demonstrating Value
This isn’t just another video about raising your rates—it’s about changing how you think about value and trust. If you’re tired of playing small and ready to level up, this video is your first step.
#entrepreneurship #valuebasedpricing #businessgrowth #negotiation #pricingstrategy #adobemax
🔗 Connect with Chris:
Instagram: https://www.instagram.com/thechrisdo
LinkedIn: https://www.linkedin.com/in/thechrisdo/
Website: https://thefutur.com/
X: https://x.com/theChrisDo
🔎 Get access to more for FREE here: https://thefutur.com/free-resources
🚀 Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
https://thefutur.com/accelerator
🥇 Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:
https://thefutur.com/pro
✍️ Other Courses, Templates, and Tools:
https://thefutur.com/shop
🎙 The Futur Podcast:
https://thefutur.com/podcast
Recommended books, tools, music, resources, typefaces u0026 more:
https://thefutur.com/recommendations
We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105
*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
—
Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca
Creative business tips, Pricing strategy, Value-based pricing, Client relationships, Freelance pricing, Business mindset, Creative entrepreneur, Charge your worth, Delivering value, Client trust, Building client relationships, Pricing psychology, Creative leadership, Integrity in business, Pricing for designers, Creative business growth, Negotiating rates, Overcoming self-doubt, Business ethics, Raising your rates, value proposition, ROI for creatives, Sales for creatives, Client communication, Creative pricing guide, Building trust with clients, Business integrity, Creative entrepreneur mindset, Value vs. price, client relationships, Client retention strategies, Personal growth, Freelance business tips, How to raise your rates, Building a profitable business, Overcoming imposter syndrome, Ethics in pricing, Mastering sales conversations, Setting fair prices, Creative business success, Growth mindset for creatives